Let the personality of your business shine through.
Find your true voice. Stand out from the crowd. Ditch the meaningless clichés. Project the personality of your business. Then magical things can happen.
Let the dog see the rabbit
When people 'Google' for products and services, they're swamped in mediocre sameness. So you end up pushing the customer to differentiate on price. Be you. Let them see how different you are.
Shake, rattle and roll
Smart marketing never stands still. So experiment. Try new things. Surprise (and delight) your customers. Dare to do the unexpected. Step outside your comfort zone. Unleash your creativity. You'll be amazed at the results.
Sell more with great stories
You've seen the X-Factor haven't you (go on, admit it). The personal stories of the contestants play a crucial role in the number of votes they get. So dig out the stories in your business, and let the world see who you really are (and sell more).
Get a huge dollop of Word Soup
This is quick and easy way to get some oomph into your web copy (or your email campaigns). Word Soup is a fun filled package deal of new copy that brings your personality and voice to the fore. I promise you'll absolutely love it!
Learn how to do it yourself
With a bit of coaching and training, you can learn how to do your own marketing (and rack up your CPD points in the process). By learning more about social media content, copywriting and marketing planning, you can kick the butts of your competitors.